Expert Guide

Proven experience to meet your unique needs

Rely on a consultant who gets the job done

sp_14-1 Marketing Action, Inc. provides marketing consultation and strategic planning to diverse clients ranging from colleges and contractors to court reporters. As a result of pro-active marketing campaigns, the company has propelled several clients to the fastest growing company lists in both the in San Francisco Bay Area and Sacramento.

Customers say that Marketing Action, Inc. is an integral part of their teams because President Karen Fraser-Middleton functions as their part-time marketing manager. She has more than three decades of marketing management experience, served as president of the American Marketing Association Sacramento Valley and has taught marketing for Sierra College Community Education.

“She is friendly, upbeat, down-to-earth and a true professional.”

With over 30 years of marketing management and consulting experience, Karen Fraser-Middleton has the expertise you need to achieve results.

Customers
She established Marketing Action, Inc. in 1994 in Sacramento with a focus on consulting to business to business services companies. Customers include associations, colleges, contractors, court reporters, energy companies, developers, insurance firms, manufactures, medical companies, non-profits, senior housing, staffing, travel and many other industries. Although clients are located primarily in Northern California, Marketing Action works with national and international organizations.
Experience
Previously, she worked in marketing management positions for a
- Fortune 500 firm, Ingersoll-Rand’s Schlage Lock;
- Small family-owned business, Aircon Energy;
- Government agency, the Metropolitan Transportation Commission in the San Francisco Bay Area; and
- Non-profit, the Hacienda Business Park Owners Association.
Marketing Action
Karen Fraser-Middleton’s experience enables her to quickly identify what is important to customers and prospects. Then she recommends marketing action to win sales, increase brand recognition, communicate distinctive benefits and grow the business.
Success
Marketing Action, Inc. is an award winning consulting firm and has helped clients achieve ranking on the Sacramento and San Francisco fastest growing, largest company and women-owned business lists.
Reach Your Goals
In addition to providing marketing consulting services, Karen Fraser-Middleton facilitates strategic planning and is a motivational speaker.
Other Life
When not running Marketing Action, she is an outdoor enthusiast. Karen has assumed leadership roles in professional associations and volunteers in the community.
Associations
- Past President American Marketing Association (AMA) Sacramento Valley
- Past Board Member American Marketing Association (AMA) San Francisco
- Commercial Real Estate Women (CREW) Sacramento
- Public Relations Society of America (PRSA) Sacramento
Community
- Soroptimist International Loomis Basin
- Hacker Lab
- Boy Scout Troop 12 Loomis – former Assistant Scoutmaster
- Girl Scouts – former Troop Leader
- South Placer Heritage Foundation – former Volunteer of the Year

What people say

“We view Marketing Action as an integral part of our business and one of the key factors in helping us grow. Karen Fraser-Middleton helped us develop a team approach to market our services.”

Greg DenckerRenoir Staffing Services, Inc.

Let’s Talk

Karen Fraser-Middleton
PO Box 507
Loomis CA 95650
Phone: 916-652-0993
Email

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