Always on the lookout for hands-on projects that inspire innovation in design and engineering, I was intrigued by “Paper Plane Champ Watches His Record Fly, Fly Away” in the Wall Street Journal, May 18, 2012, pg. 1

According to the article, paper airplane designer John Collins collaborated with former Cal football player to win the Guinness World Record at an event in Sacramento CA. The folded paper airplane flew 226 feet 10 inches. Watch it on You Tube http://www.youtube.com/watch?v=wedcZp07raE (Thanks to ThePaperAirplaneGuy).

This is a great example of how collaboration in California is sparking innovation. Marketing Action works with schools and colleges to promote Science, Technology, Engineering & Math careers by inspiring students with applied academics.