Entries by Karen Fraser-Middleton

Drought on ideas for writing blog posts?

Has your creativity run low on blog topics? Start the New Year with a list of ideas that you can use in the future when you are seeking something to write about. Taking action now to improve your marketing in 2014 by developing subjects for writing your blog.

Travelers — Write that blog or book

Do you want to share your world travel experiences? Were there comic events on your recent trip that would make entertaining stories? Are you looking for a way to meld your passion for travel and writing? I recently had the privilege of attending a travel writers’ workshop hosted by The Book-In-Hand Roadshow.

Thinking of Sweet Mountain Mandarins

When I saw the first Placer Mountain Mandarin signs going up, my first thought was I can’t wait to taste this local fruit again. My second thought was that this is Farm to Fork in action, with no fork necessary to enjoy this candy-like fruit.

Ideas for Marketing Your Business in 2014

If you start making plans in January 2014, it may be spring before your marketing campaign roles out. So just as the leaves are changing color, like these in Northern California near Sacramento, start making plans for the changes needed in your 2014 strategy and marketing action plan. 

CEO’s Tell All — Transforming with Continuous Improvement

Presidents and top managers will gather on Thursday, Nov. 14 at 6 PM in Lincoln, CA at the Orchard Creek Lodge to share their experiences implementing Continuous Improvement. Go to the Continuous Improvement Network (CIN) web site to learn more about the Executive Forum on Organizational Transformation through Continuous Improvement. Many of the presenters from […]

Loomis Soroptimist Accepting Award Applications

Soroptimist International of Loomis Basin is accepting community awards applications, due in December. The application forms are available at www.soroptimistloomis.com. Women’s Opportunity Award This award aids women who need additional skills, training and education to upgrade their employment skills to better support their families. Candidates should be heads of households, completing undergraduate programs or entering […]

Not Your Father’s Manufacturing

Exciting new product development and manufacturing career opportunities are exploding for students with a focus hands-on Science, Technology, Engineering and Math (STEM). Check out the CNBC Disruptor Series on Manufacturing Disruptors. Growth expected in 3D printing, robotics and drones. Learn about community-based product development in second report on Quirky.

Marketing Action supports Ice Bowl

The disc golf Ice Bowl held in Rocklin this weekend collected food for the Placer Food Bank and raised funds for Soroptimist International Loomis Basin. Marketing Action was a tee sponsor. Pictured: Karen Fraser-Middleton (L) with Loomis Soroptimists at Rocklin Ice Bowl

STEM: Welding Adds Applied Math Lessons at Sierra College

Sierra College Math and Welding departments worked together on a National Science Foundation (NSF) IGNITE grant with the University of West Virginia at Parkersburg (UWVP) to infuse math into welding curriculum. Sierra College Welding Department chair, Bill Wenzel worked with Katie Lucero, chair of the Sierra College Math Department, to develop the new applied academic […]