Entries by Karen Fraser-Middleton

Marketing Action supports Ice Bowl

The disc golf Ice Bowl held in Rocklin this weekend collected food for the Placer Food Bank and raised funds for Soroptimist International Loomis Basin. Marketing Action was a tee sponsor. Pictured: Karen Fraser-Middleton (L) with Loomis Soroptimists at Rocklin Ice Bowl

STEM: Welding Adds Applied Math Lessons at Sierra College

Sierra College Math and Welding departments worked together on a National Science Foundation (NSF) IGNITE grant with the University of West Virginia at Parkersburg (UWVP) to infuse math into welding curriculum. Sierra College Welding Department chair, Bill Wenzel worked with Katie Lucero, chair of the Sierra College Math Department, to develop the new applied academic […]

Soroptimist offers student & teacher awards

Soroptimist International of Loomis Basin is accepting applications for community awards; mos are due December 1, 2012. Student – LOOMIS BASIN Violet Richardson Award Application-Writeable Womens Opportunity App Writeable SI Loomis SILB LOOMIS Teacher Grant Application 2012 Rev Loomis Reader Award application 2012 Violet Richardson Award — This award recognizes young women who make the […]

Tips to Start a Business Services Newsletter

If you are thinking about starting a newsletter to promote your business services, consider these tips to take marketing action: Plan on producing a quarterly newsletter. This gives you some flexibility in the dates for distribution. Focus on how your clients are using your services and benefiting. Keep it short – one or two pages. […]

Loomis Soroptimist Funds International Water Filtration Projects

Soroptimist International (SI) of Loomis Basin contributed $1500 to the Seeds Of Hope International Project (SOHIP — www.sohip.org) and $750 to the For One Another Foundation (FOAF – www.foroneanother.org) to support international clean water projects. According to Eileen Elder, the Soroptimist club is committed to helping women and girls both locally and internationally. “Our club […]

College Collaboration builds STEM Pipeline

The Center for Applied Competitive Technologies (CACT) at Sierra College in Rocklin, CA, through a grant from the California Community College Chancellor’s Office, has effectively partnered with businesses and schools to open up opportunities in Science, Technology, Engineering and Math (STEM) careers for local students. Marketing Action has had the opportunity to interview teachers, administrators, […]

Brain & brute strength fly planes

Always on the lookout for hands-on projects that inspire innovation in design and engineering, I was intrigued by “Paper Plane Champ Watches His Record Fly, Fly Away” in the Wall Street Journal, May 18, 2012, pg. 1 According to the article, paper airplane designer John Collins collaborated with former Cal football player to win the […]

New Blue Goose Brochure Created

The South Placer Heritage Foundation (SPHF) that owns the Blue Goose Event Center in Loomis recently worked with Marketing Action to create a new brochure. Lana Greenan, Board Member and Marketing Chair, SPHF said that she appreciated the quality of the new marketing piece and the process of working with Karen Fraser-Middleton at Marketing Action. […]

Enjoy Tostadas and Play Bingo in Loomis on March 24

Soroptimist International of Loomis Basin will host Tostada Bingo Night on Saturday, March 24 at 6:00 PM (doors open at 5:30 PM) at the Loomis Memorial Hall, 5945 Horseshoe Bar Road. This family friendly benefit supports Soroptimist International of Loomis Basin projects including the Loomis Senior LIFE Center, Loomis Women’s Transition Home, student awards, teacher […]

Sierra College trains Vets in CCC for Energy Jobs

Sierra College CACT announced: “Veterans who served as medics, ammunition specialists and security forces are transitioning to civilian employment as the result of a Sierra College Center for Applied Competitive Technologies (CACT) and California Conservation Corps (CCC) partnership. Nine veterans who are on the CCC crew [were] awarded Energy Technology and Lighting Systems Completion Certificates […]